Original Scientific Paper

A Study on the Development Strategy for Marine Leisure Tourism: Using the Importance Performance Analysis (IPA) Method

Dahye Jang¹, Woojeong Cho¹, Kyongmin Lee²

¹Korea Maritime & Ocean University, Department of Ocean Physical Education, Busan, Korea
²Korea Institute of Sport Science, Department of Policy Development, Seoul, Korea

Sport Mont 2020, 18( 1), 39-45

DOI: 10.26773/smj.200207

Abstract | Article (PDF – 178KB) | References